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TRAI consultation paper: Tech players echo need for defined CAS/SMS framework

The irregularities in the conditional access system (CAS) and subscriber management systems (SMS), the key pillars of delivering broadcast services in the digitised era,  have been major concerns for stakeholders.

Regulators TRAI
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TRAI consultation: B'casters insist on framework, stakeholder-based industry body for CAS/SMS

While one of the prime targets of digitisation, the cable industry, was bringing transparency, the irregularities in the conditional access system (CAS) and subscriber management systems (SMS) have been major concerns for broadcasters.

Regulators TRAI
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TRAI's consultation: DPOs favour defined CAS/SMS framework; Tata Sky, Airtel, IMCL differ

Conditional access system (CAS) and subscriber management systems (SMS) are two key pillars of delivering broadcast services in a secured and encrypted manner to authorised subscribers. However, existing technical requirements for CAS and SMS are generic in nature allowing all type of CAS and SMS...

Regulators TRAI
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New Epsilon study reveals that only 2% of consumers choose marketing updates via. SMS as their top preference

Epsilon, a global leader in creating connections between people and brands, today released the commissioned study ‘Marketing In India Is Personal, Not Just Business’ conducted by Forrester Consulting.

MAM Marketing MAM
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Truecaller Launches Chat Feature Within Its App

Truecaller today announced the launch of its instant messaging (IM) platform ‘Truecaller Chat’.

MAM Marketing Brands

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