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Leo Burnett gets Vir Das to take on sexist ads

MUMBAI: Vir Das is back and this time with a vengeance against sexist commercials. Starring in a television commercial for Emami’s flagship men’s deodorant brand He, Das puts on the shoes of every female model who has to go through awkward and uncomfortable film shoots to promote a product. In his...

MAM Marketing MAM
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Slice launches “Iske Samne Sab Pheeka Padh Jayega” campaign

MUMBAI: Slice is all set to engage its existing and new consumers this season with the ‘Slice Taste Challenge’.

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Slice welcomes mango season with new TVC

MUMBAI: PepsiCo’s mango drink, Slice, is all set to unveil its campaign featuring brand ambassador Katrina Kaif.

MAM Marketing MAM
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Worldspace India appoints Harshad Jain as Chief Marketing Officer

Worldspace, satellite-based digital radio services provider has announced the appointment of Harshad Jain as Chief Marketing Officer for its India operations. Jain will be responsible for extending the Worldspace service to markets across India, enhancing consumer experiences and building upon...

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