Siju Prabhakaran


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Zee Thirai completes one year since debut

MUMBAI: Zee Thirai was launched in January 2020 by Zee Entertainment Enterprises Ltd (ZeeL) with a view to entertain the Tamil audiences passionate about cinema – a motto that is well reflected in their brand proposition, Rathathil Kalandhadu Cinema. The channel recently marked the completion of a...

Television TV Channels Regional
Zee Tamil to present new show Thirumathi Hitler

MUMBAI: Tamil general entertainment channel – Zee Tamil is known for its unique show concepts and distinct storylines that Tamil audiences have cherished and loved over the last decade. The channel is set to enthrall the viewers like never before by bringing Tamil Nadu’s youngest mother-in-law –...

Television TV Channels Regional
Zee goes into overdrive down south as festive season approaches

Down south, leading Indian TV network, Zee Entertainment Enterprises Ltd (Zeel) is penning a new script in its run up to the festive season. When the Indian government announced the lockdown, it slammed the doors tight on the inflow of revenues for the whole economy – with the exception of a few...

Television TV Channels GECs
Brands need to motivate consumers to buy during Onam

MUMBAI: As Kerala preps itself for Onam celebrations, brands are trying to recoup some of the profits that had been forsaken because of pandemic. 

MAM Marketing Brands
Market sentiments, ad volumes to go up with Onam

NEW DELHI:’s marquee virtual conclave exploring the scope of growth in Kerala ad market during the upcoming festive season, starting Onam, “The Comeback of Kerala: Onam Returns” wrapped up Wednesday noon with an impressive lineup of speakers sharing their deep insights into...

MAM Marketing MAM

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