Siju Prabhakaran
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Zee goes into overdrive down south as festive season approaches

Down south, leading Indian TV network, Zee Entertainment Enterprises Ltd (Zeel) is penning a new script in its run up to the festive season. When the Indian government announced the lockdown, it slammed the doors tight on the inflow of revenues for the whole economy – with the exception of a few...

Television TV Channels GECs
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Brands need to motivate consumers to buy during Onam

MUMBAI: As Kerala preps itself for Onam celebrations, brands are trying to recoup some of the profits that had been forsaken because of pandemic. 

MAM Marketing Brands
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Market sentiments, ad volumes to go up with Onam

NEW DELHI:  Indiantelevision.com’s marquee virtual conclave exploring the scope of growth in Kerala ad market during the upcoming festive season, starting Onam, “The Comeback of Kerala: Onam Returns” wrapped up Wednesday noon with an impressive lineup of speakers sharing their deep insights into...

MAM Marketing MAM
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Dubbing comes to a standstill; subtitling goes on

MUMBAI: The outbreak of Covid2019 has not only brought the film and TV production industry to a halt, but even the associated sectors. The dubbing industry is one. However, the pandemic hasn't stopped people from consuming content. In fact, people are consuming content more than ever. According to...

Television Production House Fiction
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Zee Thirai to fulfil demand for content and star-driven movies

Zee has covered most of the regional space with its GEC and movie channels. With the launch of Zee Thirai it strengthened its footprint in the southern market.

Television TV Channels Regional

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