Shah Rukh Khan

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Are celebs killing their brand by endorsing too many products?

MUMBAI: How often do we come across an ad that features a Bollywood celebrity? Maybe, a lot, and it is mostly driven by people’s affinity for seeing their favourite celebrity on television, outside of movies.

MAM Marketing MAM
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Hyundai launches 'Swachh Can' supporting Swachh Bharat Abhiyan

MUMBAI: Hyundai Motor India has launched ‘Swachh Can’, a portable bin for all Hyundai cars under its new CSR pillar for India- ‘Swachh Move’ supporting the nationwide campaign Swacch Bharat Abhiyan. The brand is the country’s second largest manufacturer of passenger cars and the number one exporter...

MAM Marketing Brands
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Filmfare 2018 to air on Colors

MUMBAI: Filmfare has announced the 63rd Jio Filmfare Awards 2018 on 20 January with Colors as the broadcast partner.

Television TV Channels GECs
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Keshav Kaul new Fremantle business head

Fremantle India Television Productions (Fremantle) has been buzzing this whole year for various reasons. Whether it is S

Television Production House Non-Fiction
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Star Plus says #DontKillIdeas in first Ted Talks India campaign

MUMBAI: Star Plus and the global digital platform for ideas, TED, have come together to India to create a collaboration never seen before on television.

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