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Sony Max SD & HD’s Sultan premiere locks big ad revenues

MUMBAI: How much can a single telecast of a Hindi film on a channel earn in ad revenues? Well, if estimates are to be believed, it could be Rs 50 crore for the premiere of the Salman Khan starrer Sultan which aired on Sony Pictures Network India (SPN India) Hindi movie channel Sony Max on 15...

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Avid unveils upgraded digital audio and video technology at NAB

MUMBAI: Avid, the creator of digital audio and video technology, has introduced a new and upgraded solution for audio production, professional editing, multi-platform content distribution, on-air graphics production, and asset management at the Nab televi

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IPL season 6 to be simulcast on Max and Six

MUMBAI: Multi Screen Media (MSM) has decided to simulcast the season 6 of Indian Premier League (IPL) on its Hindi movie channel Max as well as its sports channel Six.

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