MUMBAI: Ushering in the festive season, the all new UTV Action is all set to give viewers a power packed experience.

In line with its new tagline ? Home Of The Warriors, UTV Action presents a special line up of blockbusters featuring iconic action heroes in Christmas Brave Hearts starting December 25 till January 1 at 8.45 pm.

Commenting on the festival, UTV Action Business Head Sameer Ganapathy said, ?The refreshed UTV Action takes pride in giving viewers access to the best of Hollywood action through a high energy line up of films. Christmas Brave Hearts is specially designed to bring the biggest action heroes to the viewers and will showcase several new titles for the first time on the channel which the viewers will surely enjoy.?

The high octane line up of films starts with the 2010 thriller The Tourist and includes gripping films like The Lord of the Rings: Return of the King, Terminator Salvation, Legion and many more. Christmas Brave Hearts will also feature new titles like Terminator 3: Rise of the Machines and Twilight which will be showcased for the very first time on the channel. Christmas Brave Hearts will be supported by an on air and outdoor campaign comprising of hoardings and ambient branding in multiplexes.

Mumbai: UTV Action, India?s number one Hollywood action channel is all set to kick off the festival with ?Diwali Action Daredevils?. The 20 day festival offers movie buffs a star studded treat of Hollywood?s biggest action blockbusters that await them every night at 8.45pm from 7th to 27th October only on UTV Action.

The power packed package starts with Kung Fu Hustle and includes gripping films like Salt, Angels and Demons, Resident evil ? Afterlife, Karate Kid, Hancock and many more. Adding to the celebrations Diwali Action Daredevils will also feature several new titles like V for Vendetta, The Other Guys, The Cell for the very first time on the channel. Diwali Action Daredevils will be supported by an on air and extensive outdoor campaign comprising of hoardings, bus panels, branded kiosks and ambient branding in multiplexes.

Speaking on this initiative, Arjun Sankalia, Director: International Music & Special Products said "International music has witnessed a huge surge in India and artists like Shakira, Pitbull, Beyonce have become extremely popular across age groups. Our association with Vodafone will provide music aficionados access to new international music and also win some exciting prizes."

Commenting on the festival, Sameer Ganapathy, Business Head, UTV Action said, "UTV Action has always taken the lead in giving viewers access to the best of Hollywood action content. Taking forward the brand proposition, Diwali Action Daredevils adds a punch to the festive fervour with a high energy line up of Hollywood blockbusters and several new titles being showcased for the first time on the channel."
 

MUMBAI: This Diwali UTV Movies sets the small screen on fire with "Diwali Unlimited". The channel brings in the festive fervor with a special package of starstudded blockbusters promising a treat of action, thrill, fantasy, magic and romance to all its viewers.

The special line up starts from 10th October and will go on till 27th October at 9:00 pm only on UTV Movies.

Diwali celebrations begin with Jab We Met followed by bollywood blockbusters like My Name Is Khan, Ghajini, Wake Up Sid, I Hate Luv Storys, Tere Bin Laden, London Dreams and many more. XXXX will be supported by an on air and extensive outdoor campaign comprising of hoardings, bus panels and ambient branding in multiplexes & malls.

Speaking on Diwali Unlimited, Sameer Ganapathy, Business Head, UTV Movies said, "In an endeavor to continue entertaining our viewers with Bollywood blockbusters, on this joyous occasion of Diwali, we are happy to bring forward a special starstudded package to our audiences. This festival will deliver a wonderful blend of great movies that will take entertainment to its peak and add that extra spark of light in our viewers? homes."