Rohit Jain

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Lionsgate Play launches first marketing campaign with Havas Creative

Premium entertainment service, Lionsgate Play has made a grand entry into the Indian market, with its first marketing campaign. The renowned global brand has awarded its creative mandate to Havas Creative India, the business will be handled by the agency’s Mumbai office.

MAM Marketing MAM
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SonyLIV partners Lionsgate to strengthen SVOD offering

Everyone's going gaga over regional but there is also a section that's watching English content. To ensure this target stays connected, Sony Pictures Networks India (SPNI)’s digital arm started increasing focus on international premium content around six months back.

iWorld Over The Top Services
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Lionsgate sets up shop in India; appoints Rohit Jain as country head

MUMBAI: Global American content leader and NYSE-listed Lionsgate has finally set up shop in India to tap one of Asia’s biggest media markets. It has appointed Rohit Jain, a media industry veteran, to head the ops here as managing director.

Television TV Channels People
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Nick introduces sub brands; Nick Explore first to roll out

MUMBAI: Taking its licensing and merchandising strategy forward, Nickelodeon India is set to introduce its own sub brands in the Indian market, Nick Explore, Nick Sports and Nick Action.

MAM Marketing MAM
Carat bags Reliance backed Extramarks’ media biz

MUMBAI: Carat Media has been appointed the media AoR for new age digital learning solution company Extramarks Education. The brand plans to make sizeable investments on the media front with a high profile media campaign conceptualised by McCann Erickson.

MAM Marketing MAM

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