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Wieden + Kennedy, Publicis win Visa's global creative accounts

NEW DELHI: Visa has handed over its creative accounts worth $200 million to Wieden + Kennedy and Publicis Groupe. While Wieden + Kennedy will now be responsible for leading its creative strategy and major initiatives, Publicis Groupe will be in charge of production duties.  Publicis Groupe’s...

MAM Media and Advertising Account
Publicis Media ropes in Mimi Deb to lead platformGSK

New Delhi: Publicis Media has hired Mimi Deb to lead its dedicated bespoke unit platformGSK. In this role, Deb will manage end-to-end responsibilities under media investment management for GSK India, and work towards using media as a driver of brand and business growth. platformGSK brings together...

MAM Media and Advertising People
Publicis India rolls out integrated campaign for Zee Biskope

MUMBAI: For the first time ever, recently launched Zee Biskope has got on-board all three superstars of Bhojiwood – Nirahua, Pawan Singh, and Khesari Lal Yadav as its brand ambassadors. It also rolled out a high-decibel integrated ad campaign that celebrates the channel’s unique offerings. The...

MAM Marketing MAM
Publicis India to manage integrated communications mandate of UPES

MUMBAI: Publicis India has won the integrated communications mandate of UPES, a multi-disciplinary and specialisation-focused university. The agency would be providing full-service responsibilities including advertising, strategy, experiential, and other suitable offerings. The account will be...

MAM Media and Advertising Account
Publicis Sapient unveils rebrand; appoints global CEO

Publicis Sapient, positioning the company for growth through a focus on global digital business transformation opportunities, has made two major announcements by unveiling a global rebrand and appointing Nigel Vaz its new chief executive officer.

MAM Media and Advertising Digital Agencies