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Mobile Premier League partners with Prime Focus Technologies for content creation

Prime Focus Technologies (PFT) announced that its brands division, PFT Brands, has partnered with Mobile Premier League (MPL), India’s leading mobile e-sports platform, to create multiple ad films and videos for the brand. PFT has created an extensive content inventory for MPL, in sync with the...

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7 Top Video Trends to Watch Out for in 2020

In a world where capturing consumers’ attention is getting harder, and customer acquisition is getting more expensive, video is one of the best ways for brands to communicate with their target audience. With the new year rolling in, now is a great time for brands to rethink their video strategy and...

iWorld Social Media
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Prime Focus Technologies selected as event coverage partner for L’Oréal Professionnel’s Indian Hairdressing Awards 2018-19

MUMBAI: Prime Focus Technologies (PFT) announced that its video agency, PFT Brands was selected by L’Oréal Professionnel as the official event coverage partner for the prestigious Indian Hairdressing Awards (IHA) 2018-19. IHA was launched as a platform to recognize excellence in not only the art,...

iWorld Over The Top Services
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Prime Focus Technologies inks deal with channel 4

MUMBAI: Prime Focus Technologies (PFT) has signed a strategic deal with UK’s public service broadcaster, Channel 4 for managing media processing and centralised content operations using its flagship product, CLEAR™ Media ERP.

MAM Marketing MAM
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Data and creativity go hand-in-hand to create brand success

Even though artificial intelligence and machine learning are driving the course of content, much still relies on quality of content despite the world’s best technologies backing it. Nothing can beat good, relatable, and entertaining content, which rides on the back of data, to reach out to the...

MAM Marketing MAM