• FremantleMedia picks up 25% stake in Simon Andreae’s Naked Entertainment

    MUMBAI: FremantleMedia has taken a 25 per cent stake in S

  • Big CBS Netword to roll out the latest, fresher, hotter content in November and December

    Submitted by ITV Production on Oct 23

    Mumbai: Following on the back of three world class shows that are currently beingsimulcast across the BIG CBS Network ? the latest season of American Idol and the second season of The X Factor USA simulcast in India and America?s Got Talent, India?s No. 1 English Entertainment Network, BIG CBS, announced new shows and properties planned for November and December. These include a series of Indian produced, connected properties that will give brands multiple opportunities to engage with audiences through multi-media promotion and digital engagement.

    BIG CBS PRIME will showcase the award-winning thrilling international show, Galileo Experience, Galileo Contra, Galileo Mystery and the latest season of the hit cop drama Blue Bloods. The channel had recently launched an exciting connected property - India?s Prime Icon which features the top 10 living icons of the country from different walks of life from amongst whom the nation will choose for their favorite icon. This will be followed by India?s Sexiest Bachelor Season 2, seeking to crown the most sought-after bachelor in the country.

    The Ultimate Diva Destination, BIG CBS LOVE, also promises to showcase some incredibly popular international shows for the urban Indian female which include the prime time drama hit, Life Unexpected. And adding to the exciting lineup on LOVE, are two never-seen-before Indian produced properties which include Bridelicious ? a one of its kind lifestyle reality show narrating the unique stories of brides-to-be as 3 designers compete to give them the perfect look for their weddings and Gossip and Gravy ? a show that combines celebrity gossip with some lip-smacking food. Both these properties will have multiple elements to them beyond the TV series including digital, radio, print, OOH and relevant touch point marketing.

    The Ultimate Music Destination, BIG CBS SPARK, also has some amazing shows lined up for the upcoming quarter. The channel has recently launched Thank God Its Rock on Friday (TGIRF - Season 1), a show that chronicles the musical journey of renowned Indie Rock artists and bands like Parikrama, Raghu Dixit, Agnee, Indus Creed among others. Another upcoming property is International Music Favourites ? India?s first ever digital led viewer?s choice awards for international music hosted by singer Neha Bhasin and featuring artists like Lady Gaga, Justin Bieber, Pitbull, Avicii, Maroon 5, Chris Brown and many more nominated is some of the categories.

    Speaking about the upcoming shows, Mr. Anand Chakravarthy, Executive Vice President, Business Head, BIG CBS Networks said, ?Along with world class CBS shows, we have constantly endeavored to showcase Indian shows which appeal to the taste of our premium audiences. This new lineup includes some exciting Indian properties, which give our audiences a unique experience in English Entertainment and also importantly give our advertisers a unique opportunity to engage with their consumers through these connected properties.?

    With each channel being targeted at a particular audience, the host of new shows on BIG CBS PRIME, BIG CBS LOVE and BIG CBS SPARK will cater to a large cross-section of the Indian television audiences.

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  • BIG CBS SPARK TO CELEBRATE FATHER?S DAY WITH ?BIG DADDIES OF MUSIC?

    Submitted by ITV Production on Jun 14

    MUMBAI: BIG CBS SPARK, the ultimate music destination which caters to the urban youth brings you the BIG Daddies of Music this Father?s Day! The show christened ?BIG Daddies of Music? will feature international male artists who are the best in line with music that rocks! The special will be aired on Sunday, June 17 on BIG CBS SPARK from 7am to 7pm.

    BIG Daddies of Music is an all day special feature show for Father?s Day on BIG CBS SPARK which will air some of the best tracks from across genres, featuring some of the chart topping male artists of recent times. What?s even better is that the special will air all day, from 7 am to 7 pm and will be a 12 hour musical celebration of the best music videos by the artists like Eminem, Pitbull, Enrique, Michael Jackson, 50 Cent, Drake, U2, Pearl Jam, Ace of Base and many more from various genres like rock, pop, rapa and hip hop.

    In keeping pace with its audience?s music preferences ? BIG CBS Spark is known to innovate, some of these being shows like The Great Gig in the Sky - a unique concept that features some of the celebrated independent artists in India, countdown show ?Spark Ultimate Top 50? and much more

    BIG Daddies of Music is keeping with its recent campaign called ?Choose Your Set-Top-Box Wisely?, designed to increase awareness and empower consumers with adequate information to make the right choice while choosing their set top boxes, while parallely enabling operators to build their brand equity. Reliance Broadcast Network has a robust well crafted seven channel bouquet and is ready to maximize from the digital wave.

    Watch BIG Daddies of Music this Father?s Day & get in to the groove to enjoy the best music only on BIG CBS Spark

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  • Vodafone and Sony Music join hands to announce 'International caller-tune Competition'

    Submitted by ITV Production on Oct 05

    Mumbai: Vodafone Essar, one of India?s leading telecommunications service providers and Sony Music jointly announced an innovative new offering for the die-hard enthusiasts of International Music. Through this initiative, Vodafone is offering its customers a chance to win exciting prizes everyday by subscribing to a Sony Music International caller tune and answering simple questions through SMS. This initiative is a nationwide contest and will run till 26th October, 2011.

    To participate in the competition, Vodafone customers have to set any song from SONY music?s deep catalogue of International songs as their Caller tune by calling 12377 (Toll free).On successful download, the subscribers will be eligible to participate and will have to answer a series of questions via SMS on 54345 (toll free). The participating subscribers can win by answering questions correctly in shortest time frame to win daily, weekly and bumper prizes. Three selected grand prize winners will be awarded LED TV each, 6 weekly winners will be awarded an iPad2 each while 45 daily winners will be awarded with iPod Touch.

    Speaking on this initiative, Arjun Sankalia, Director: International Music & Special Products said "International music has witnessed a huge surge in India and artists like Shakira, Pitbull, Beyonce have become extremely popular across age groups. Our association with Vodafone will provide music aficionados access to new international music and also win some exciting prizes."

    Commenting on this innovative offering, Kumar Ramanathan, Chief Marketing Officer, Vodafone Essar Ltd., said "We are glad to be associated with Sony Music as they have a global approach and offer the best of international music. This initiative is line with our constant endeavor in offering unique and differentiated experience to our customers through our various products and initiatives. With International music gaining immense popularity in India; customers can now listen to popular songs from their favorite artists and also share the same with their friends."

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