Olympic Games


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Sportscasters disappointed with hockey loss, brand endorses see opportunity from Olympic wins

MUMBAI: With India winning six medals at the recently concluded Olympic Games in London, the question is what impact will it have on viewership of those sports.

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IOC, USOC resolve revenue share dispute

MUMBAI: The International Olympic Committee (IOC) and the United States Olympic Committee (USOC) have signed a new revenue sharing agreement that will govern the financial relationship between the two parties for two decades, beginning in 2020 running thr

Star Sports launches racquet programme 'Smash'

MUMBAI: ESPN Star Sports (ESS) will launch ‘Smash‘ on Star Sports tomorrow at 10 pm. ‘Smash‘ will be Asia‘s first ever all-inclusive racquet sports magazine show featuring the best weekly coverage from the worlds of badminton

BBC DG Thompson to step down

MUMBAI: BBC director general Mark Thompson will step down from his post and leave the organisation either later this year after the Olympic Games or in 2013.

McDonald's extends Olympic Games partnership through to 2020

MUMBAI: The International Olympic Committee (IOC) and McDonald‘s Corporation have announced that McDonald’s has extended its global sponsorship agreement until 2020.

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