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Disney Plus' Falcon and Winter Soldier tops Nielsen’s streaming chart

Netflix is the uncrowned SVOD king in the United States. This is what the latest report from US-based information, data, and market measurement firm Nielsen seems to suggest.

iWorld Over The Top Services
Eye on competition, Medimix to heighten its marketing efforts in FY21

NEW DELHI: Medimix, a wordplay on medicine and mixture, is a legacy soap brand boasting over 50-years of credible services in its kitty. As the name suggests, the brand was founded as a medicinal cure for skin ailments. However, as the world evolved and consumer demands shaped up, it metamorphosed...

MAM Marketing Brands
Super Bowl scores ad spend touchdown amid viewership dip

While there aren’t many takers for American football in India, or for that matter the rest of the world, it is a sports powerhouse and a cultural phenomenon in its country of origin. Last Sunday, the pinnacle of professional American football – the Super Bowl – was making waves in the world of...

Television TV Channels Sports
Locally nuanced shows help to bring in relevance from an Indian context: ZEEL’s Kartik Mahadev

Hollywood has always enjoyed a passionate fanbase in India which only grows by leaps and bounds with each passing year. Today, Hollywood movies aren’t just for the English-speaking audiences living in metros as we see movie enthusiasts in Bharat and India with the same level of passion and...

Television TV Channels People
IPL clocks 269 million viewers in opening week: BARC-Nielsen

NEW DELHI: Dream 11 IPL has started with a bang as the much awaited tournament clocked over 269 million viewers in its opening week, as per the BARC Nielsen data. The tournament clocked over 60.6 billion viewing minutes across seven matches and 21 channels. The viewership, this year, was higher...

Television TV Channels Viewership

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