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Connected TV viewership growth: OTT users going beyond six-inch smartphones

KOLKATA: Indian viewers consume content only on smartphones – the market has matured enough to move on from this notion. With more and more premium content offered by leading streaming services, consumers don’t want to limit their viewing experience to six-inche screens anymore.

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NCPCR asks Netflix to stop streaming Bombay Begums for inappropriate depiction of children

The National Commission for Protection of Child Rights (NCPCR) has issued a notice to OTT platform Netflix to stop streaming Bombay Begums. It has also asked the streamer to furnish a detailed action report within 24 hours, failing which it will be constrained to initiate appropriate legal action.

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Netflix tests ‘Mobile+’ plan in India priced at Rs 299 a month

Over the last two years, streaming giant Netflix has been experimenting with its pricing model as well as marketing strategy in India. After seeing massive success of its first mobile only plan, the company is testing “Mobile+” plan at Rs 299 per month.

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Netflix India in step with global trend of nearly 50% female representation: Srishti Behl Arya

Netflix added inclusion as its cultural value in 2017. Recently, the streaming giant released its first ‘inclusion report’, which revealed that women comprised 47.1 per cent of its workforce. The company, a vocal proponent of gender equality, has featured women in the lead role in many of its...

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Netflix India reveals 2021 line-up consisting 40+ originals

KOLKATA: Netflix is upping the stakes when it comes to its streaming game in India, revealing its 2021 line-up comprising 40 plus originals. At a virtual event called ‘See What’s Next India 2021’, the streamer has given glimpses of its new content slate that cuts across genres.

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