Neha Kulwal

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Why every brand should use mobile SDKs as a part of its digital campaign strategy

MUMBAI: Bot-generated traffic is the bane of the digital marketing ecosystem. It results in the inaccurate tracking of attribution and sales performance which causes advertisers as well as publishers to incur heavy losses every year. It is estimated that Indian advertisers lose over 40 per cent of...

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Online reach through affiliate marketing: Experts share their insights at Admitad Expert India 2019

MUMBAI: In a move that highlights its commitment towards the advancement of the Indian affiliate marketing industry, Admitad India has recently hosted Admitad Expert India 2019. Organised at ITC Welcome Hotel in Bangalore on 26th July, the second edition of the acclaimed international business...

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Advertiser turnover from online blogs, forums in India increased by 7 times in H1 2019

MUMBAI: In a move which underlines how lucrative new traffic channels can be for advertisers, Admitad India has recently analysed online orders and sales data that its partner advertisers in India have received in the first half of 2019. As per the research, sales through the platform brought by...

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Admitad India gears up to host annual conference

MUMBAI: In a move that highlights its commitment towards the advancement of the Indian affiliate marketing industry, Admitad India has announced its plans to host Admitad Expert India 2019. The second edition of the acclaimed international business conference will be held at ITC Welcome Hotel in...

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Driving Digital: How affiliate marketing is helping brands across industries

To say that India is a lucrative online market will be an understatement. Home to the second-largest user base, both in terms of smartphone and internet users, the country is the fastest-growing market in the global e-commerce sector and is expected to get bigger at a CAGR of 50 per cent till 2020.

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