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Myntra's 'All About You' aims to break myths about colours, coinciding with Holi

New Delhi, 22 March: A new social campaign has been launched coinciding with the festival of colours Holi to either bust or reveal the reality behind some myths about colours. ‘All About You’ from Deepika Padukone seeks to reveal the truth behind what it terms as absurd myths like women wearing too...

iWorld e-commerce
Myntra's new campaign says AllAboutYourStyle to women

MUMBAI: The popular assumption is shopping grooming and clothes are an integral part of a woman's existence. That maybe so, but isn’t what women wear guided by the stereotypes that prevail against the fairer sex? Myntra's new laid back yet powerful campaign takes on the stereotypes associated with...

MAM Media and Advertising Ad Campaigns
Click Asia Summit 2016 to drive conversation on digital transformation

MUMBAI: Click Asia Summit 2016, scheduled to be held on 21 - 22 April  2016 at The Taj Land’s End, Mumbai, will drive conversations around ‘digital transformation’ to address the issues and challenges in depth. The two-day summit is focused on sharing some of the best global practices on digital...

MAM Marketing MAM
Myntra's new TVC goes viral

MUMBAI: Retail e-commerce giant Myntra’s outdoor apparel brand The Roadster Life Co’s new TV commercial hit the airwaves recently after it went viral on social media over the last week.  This film has been conceptualised, produced and shot by Brave New World Communications - a Bangalore based...

MAM Media and Advertising Ad Campaigns
Myntra launches V2.0 of app; announces ‘House of brands’ campaign

BENGALURU: Myntra unveiled version 2.0 of its shopping app yesterday in Bengaluru on the side lines of its 4thAnnual Brand Summit. The new version of the app is meant to transform the way customers shop for fashion online, by making it more personalized and social.  Myntra says that it is meant to...

iWorld e-commerce

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