Mumbai: In today's digital world, the way that companies connect with their customers and cater to their preferences
Mumbai: The growth of Connected TV adoption in India fuelled by affordable internet and smart TVs and availability of
Mumbai: mediasmart has elevated Nikhil Kumar to the role of vice president, India and Southeast Asia region.
Mumbai: Is it the right time for monetisation of OTT from a business perspective for advertisers?
Mumbai: The addressable connected TV (CTV) advertising universe is estimated at six to eight million, according to me
\New Delhi: The streaming platforms have taken the world by storm, opening up vast avenues for advertisers and brands
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