While the two-horse race hasn’t disappointed so far, wh
BENGALURU: Indian chain of luxury watch studios Ethos Limited (Ethos) is looking at television commercials as a part
NEW DELHI: The Indian Institute of Mass Communication (IIMC), New Delhi, and Queensland University of Technology (QUT
The biggest threat for advertisers is rapidly climbing as the rate of 'ad avoidance' cr
NEW YORK: A new study from MediaVest USA and Knowledge Networks has found that people pay more attention to tradition
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