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Anita Mookerjee joins Lodestar UM as head for South business

Media and marketing company, Lodestar UM has appointed Anita Devraj Mookerjee as the head for South India business.

MAM Media and Advertising People
Lodestar UM pockets Birla Cement account

MUMBAI: The M P Birla Group has chosen Lodestar UM (leading media agency from IPG Mediabrands) to handle the media duties of its Cement business. The M P Birla Group (established in 1919) and having interest across Cement, Power & Telecom Cables, Jute Goods, Healthcare, Education etc operates...

MAM Media and Advertising Account
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Mindshare and HUL partnership dominate Emvies 2016

MUMBAI: The Hindustan Unilever and GroupM's Mindshare India partnership has proved  to be as good as gold - yet again. For the second year in succession, the WPP group outfit walked away with the Agency of the year Emvies award  with a solid unbeatable 395 points in its bag.  That was courtesy the...

MAM Marketing MAM
Bipin Pandit is The Advertising Club COO

MUMBAI: Bipin Pandit, who was the general manager of The Advertising Club, has been named as the chief operating officer.

MAM Marketing MAM
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Industry recounts Zee's 20-year growth story

Beginning with one channel in 1992 to 31 channels today and counting, Subhash Chandra‘s Zee Entertainment Enterprises Limited has indeed come a long way.

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