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MUMBAI: On the occasion of Iron Deficiency Day, Nu-Shakti a brand from Royal DSM – global science based company active in health, nutrition and sustainable living, launched a day-long campaign in Chennai, in partnership with Lodestar UM and Suryan FM. The intent of the campaign was to drive...
Media and marketing company, Lodestar UM has appointed Anita Devraj Mookerjee as the head for South India business.
MUMBAI: The M P Birla Group has chosen Lodestar UM (leading media agency from IPG Mediabrands) to handle the media duties of its Cement business. The M P Birla Group (established in 1919) and having interest across Cement, Power & Telecom Cables, Jute Goods, Healthcare, Education etc operates...
MUMBAI: The Hindustan Unilever and GroupM's Mindshare India partnership has proved to be as good as gold - yet again. For the second year in succession, the WPP group outfit walked away with the Agency of the year Emvies award with a solid unbeatable 395 points in its bag. That was courtesy the...
MUMBAI: Bipin Pandit, who was the general manager of The Advertising Club, has been named as the chief operating officer.
