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Magic 'dawakhana' TV ads to be curbed

MUMBAI: The central government has decided to communicate to all state governments asking them to initiate a crackdown on outdoor advertisements of traditional medicines that promise to "magically" cure cosmetic problems and various illnesses. The development comes after earlier bids to curb such...

MAM Media and Advertising Ad Campaigns
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Jyoti Deshpande

Eros International raises $30 million for Eros Now

Indian Bollywood major Eros International is getting hotter on OTT. It announced this morning that two of its existing top 10 institutional shareholders have increased their holdings in the company through a private placement and are pumping in approximately $30 million. The proceeds of the...

iWorld Over The Top Services
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Hooq plans to invest $2 million on original Indian content

Hooq plans to invest $ 2 million in Indian original content in India. This is part of its APAC strategy to start sourcing local original content in Asian countries.

iWorld Over The Top Services
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LeEco partners with netCORE for digital marketing initiatives

netCORE today announced that it has entered into a strategic partnership with global internet and technology conglomerate LeEco, to provide performance marketing solutions for the “LeMall for All” day. The first such shopping extravaganza was held on Aug 9, 2016, that saw incredible user traction.

MAM Marketing Brands
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LeEco India signs on three strategic digital marketing partners

Global Internet and technology conglomerate, LeEco has inked strategic partnerships with three leading digital marketing solutions companies in India– iCubeswire, netCORE and vCommission. The expertise of the three companies will enable LeEco to further strengthen its digital communication by...

MAM Marketing MAM

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