• AIR unlikely to get cricket commentary for India-England series

    Submitted by ITV Production on Jul 26
    indiantelevision.com Team

    NEW DELHI: Cricketing fans who do not have access to television are sorely missing out on the ongoing India-England series as it is not being broadcast live on All India Radio.

    Industry sources told Indiantelevision.com that although the Sports Broadcasting Signals (Mandatory Sharing with Prasar Bharati) Act 2007 makes it mandatory for both Doordarshan and All India Radio to get signals of sporting events that are declared nationally important, the law is clear about only sharing live signals.

    Channel 2, the exclusive rights holder of the radio commentary of the match, has refused to share signals with AIR since it claims that it is not broadcasting live signals, the sources said.

    However, Prasar Bharati sources confirmed that Channel 2 had offered Rs 13 million to AIR on the condition that they would produce their own commentary and sell advertising rights. But AIR said after conducting an internal assessment that it could itself generate Rs 20 million in revenue from advertising.

    Prasar Bharati CEO Rajiv Takru has said that the pubcaster will examine the situation to make sure that this kind of thing does not happen in future.

    The tussle has deprived large parts of rural India without access to satellite TV - apart from those on the go in urban areas - from following the much-anticipated series.

    However, former India captain Kapil Dev, who is now a director with Channel 2, is understood to have said that AIR‘s "allegations" were motivated and their attitude unprofessional. Dev added that since AIR had a virtual monopoly, Channel 2 could not sell the rights to anyone else. He also complained that AIR had not been able to take a decision despite being informed more than three months in advance.

    A decision for the broadcasts may come in the event of intervention by Information and Broadcasting Minister Ambika Soni, Prasar Bharati sources said.

    Image
    Rajiv Takru
  • Cricket reality show 'Cricket Star' to kick off on DD & Zee on 14 January

    MUMBAI: Cricket based reality talent hunt show called Cricket Star will hit television on DD National and the Zee Net

  • Investors In Cricket joins forces with DD, Zee, Miditech for cricket based reality show

    MUMBAI: With new sports channels coming in it is inevitable that new formats will also come in.

  • Zee Sports gears up for DLF Cup tri series

    MUMBAI: Zee Sports will air the DLF Cup cricket ti series involving India, Australia and the West Indies exclusively.

  • Zee Sports comes out with cricket show '22 Yards'

    MUMBAI: Zee Sports has come out with a cricket show 22 Yards which has various segments.

  • Zee Sports adds special features to enhance cricket viewing experience

    MUMBAI: After quite a wait Zee Sports has finally got some serious cricket.

Subscribe to