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Tata Sky favours multiple agencies for TV audience measurement

Tata Sky, one of the leading DTH operators in India has suggested Telecom Regulatory Authority of India (TRAI) that there should be multiple rating agencies.

Regulators TRAI
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ZEEL turns activist with ‘Aankhon Ka Aandolan’ driving upgrade to an HD quality viewing experience

Zee Entertainment Enterprises Limited (ZEEL) the leading media & entertainment powerhouse, launched its new campaign ‘Aankhon Ka Aandolan’ to build awareness about the benefits of a High-Definition (HD) channel viewing experience and drive a behaviour change.

iWorld Over The Top Services
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Digitisation leading to higher HD adoption in India

High definition (HD) TV channels started launching in India years ago but it was only when digitisation happened on a large scale that the adoption of channels grew. According to Broadcast Audience Research Council (BARC), the total HD count in India has increased to 83 channels currently from 59...

Television TV Channels GECs
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MNX challenges legacy players in the movies category

The rise in India’s urban educated millennials has also led to the spurt of channels in the English entertainment and movies genre. Over the last few years, several new additions have made their way including MN+, &Prive and Sony Le Plex.

Television TV Channels English Entertainment
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Aim to take phase 3 ARPU to phase 1 value: Den Networks' SN Sharma

MUMBAI: Den Networks has an ambitious plan charted out for its cable and broadband business for the coming two to three years. In an interview to Bloomberg Quint, Den Networks CEO SN Sharma highlighted the company’s plan to increase revenue and subscription.

Cable TV Multi System Operators

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