MUMBAI: TBWA India is rolling out a new process of data, experience design and communications planning as part of the agency’s new creative approach. This is in line with its global agenda of adding further depth to the ‘Disruption’ framework to arrive at a more effective creative product.
Britannia, Indian food-products major, has decided to enter the snacking category.
Cricbuzz has appointed Lowe Lintas to handle its creative duties ahead of the cricket season.
Lowe Lintas has won the creative mandate for Mobile Premier League (MPL), following a multi-agency pitch.
Online food delivery platform, Swiggy, has launched its third series of television commercials and digital campaign, that are reflective of new-age India and its changing culinary culture. With a tagline- Swiggy karo, phir jo chahe Karo!, these quirky and witty TVCs offer a glance at the Indian...