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‘Technology is the future of experiential marketing:’ Vidur Patney

MUMBAI: When talking of marketing campaigns we often come across the term ‘on ground activation.’ While at a rudimentary scale, it’s how a brand markets itself through direct engagement with consumers, its utility and purview is infinitely evolving. The idea is to create a bond between the consumer...

MAM Media and Advertising People
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In Conversation with Kartik Sharma

In this episode of Talking Point our host chats up the dynamic managing director of Maxus south Asia region, Kartik Sharma. With an experience of over two decades in media and advertisement, Sharma has led his team to win several awards. In this interview he speaks of how target oriented...

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In Conversation with Kartik Sharma

In this episode of Talking Point our host chats up the dynamic managing director of Maxus south Asia region, Kartik Sharma. With an experience of over two decades in media and advertisement, Sharma has led his team to win several awards.

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Motivator appoints Debarshi Chakravorti as national head

He will report to Motivator chief growth officer V Narayanan.

MAM Media and Advertising People
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Mindshare leads Media Abby Awards metal tally; Bennett, Coleman & Co. leads publisher category

Madison Media bagged the second position in the Media Abby Awards metal tally. Representatives from Bangladesh, Sri Lanka were amongst the winners.

MAM Marketing MAM

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