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Honasa Consumer acquires Bblunt to enter into hair color & hairstyling category

In a strategic move, Honasa Consumer (HCPL) - the parent company of Mamaearth, The Derma Co and Aqualogica has acquired Bblunt, a premium hair care, hair color and styling products brand from the house of Godrej Consumer Products Ltd (GCPL).

MAM Marketing MAM
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BBlunt unveils ad film for new 'Hot Shot' range with Jennifer Winget

Mumbai: Homegrown hair care and styling brand from Godrej Consumer Products Ltd (GCPL), BBlunt has introduced a new ‘Hot Shot’ range of styling products that the brand claim is stylist developed and tested on Indian hair. BBlunt has roped in actor Jennifer Winget as the face of this new hair...

MAM Marketing MAM
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Godrej Consumer Products forays into baby care category

Mumbai: Godrej Consumer Products Limited (GCPL) has forayed into the baby care category with its new launch – ‘goodnessme’, a premium range of ‘toxin free’ certified products made from organic ingredients for baby skin. Meant for the little ones between 0-2 years, ‘goodnessme’ consists of a range...

MAM Marketing Brands
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IAMAI’s India Affiliate Summit gets underway on 25 Aug

Mumbai: The Internet and Mobile Association of India (IAMAI) is organising the seventh edition of India Affiliate Summit (IAS) on 25 August. The event will witness about 3,000 delegates from different spheres of the affiliate marketing industry including online publishers, bloggers, traffic sources...

iWorld Over The Top Services
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Saif Shaikh elevated as COO, Madison Media Pinnacle

Mumbai: Homegrown media agency Madison Media on Tuesday announced that it has elevated Saif Shaikh to the position of chief operating officer (COO), Madison Media Pinnacle. The unit will house the agency’s first and leading account, Godrej Consumer Products for traditional and digital media, it...

MAM Media and Advertising People