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Star India's Rs 20,000 crore sports gamble

MUMBAI: That Star India is betting big on sports is well-known. How big the bet it is placing is now becoming clear.

Television TV Channels Sports
Discovery Turbo gears to give its audience thrill of Grand Prix 2013

MUMBAI: Discovery Turbo is all set to give its viewers the thrill of Grand Prix of 2013 season even before the sporting event begins in India.

Television TV Channels Sports
'There will be serious disruption in our business over the next 4 - 5 years as fundamental models will change' : Ashutosh Srivastava - Group M South Asia CEO II

Group M is aiming big in India this year. Areas such as branded entertainment on television, sponsorship management for sporting events, developing search capabilities and expanding its India footprints via the Kinetic operations is what's high on the agenda.

Television TV Channels People
F1 going from strength to strength on ESS

MUMBAI: With F1 getting a local flavour courtesy Narain Kartikeyan, ESPN Star Sports (ESS) has worked hard on growing the popularity of the sport to get more and more people to sample the thrill of life at 300 kph. The amount of money that the channel has spent on marketing the sport has increased...

Television TV Channels Sports