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ASCI upholds complaints against Balaji Telefilms, Viacom 18, Patanjali, Coca Cola, Facebook,, TOI

MUMBAI: In January 2016, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 51 out of 102 advertisements. Out of 51 advertisements against which complaints were upheld, 13 belonged to the education category, 12 to the food & beverages category, followed by 11 in the healthcare...

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PayU's Saranjeet Singh: The growth of the payment gateway market is inevitable

MUMBAI: Be it Snapdeal, Flipkart, Shopclues, Jabong or Myntra,  most of the successful eCommerce merchants in the country are at a strategic investment phase and haven't still broken even. The Indian e-Commerce business is not yet at a point when the players can think of profits, the players are...

iWorld e-commerce
Nearbuy associates with KFC to give out discount offers on food

MUMBAI: Nearbuy, an ecommerce venture has partnered with KFC. This strategic association will help customers find the nearest KFC outlet through Neaarbuy’s location based application and consumers can even  avail discounts on KFC’s combos  containing signature items such as Zinger Burger, Hot n...

iWorld e-commerce
A majority of Facebook's 3 million advertisers are SMBs'

MUMBAI: Facebook announced that a vast majority of its three million active advertisers are small and midsize businesses (SMBs’). The number of advertisers is up by fifty per cent in one year. Small businesses are mobile and a million advertisers create an ad directly on mobile for Facebook. The...

iWorld Social Media
Snapdeal SVP Srinivas Murthy quits; to launch entrepreneurial venture

MUMBAI: Snapdeal marketing  senior vice president Srinivas Murthy has moved on from his role in the company to embark on an entrepreneurial journey.   "The entrepreneurial drive has rubbed off onto me. I'm now moving on to become an entrepreneur myself," said Murthy.   Not divulging the details of...

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