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From neighbourhood influencers to Disha Patani: The journey of WOW Skins

NEW DELHI: Fit & Glow Healthcare Pvt Ltd, the parent company that owns the brand WOW Skin Science, was launched in 2013. In the initial phase, the brand encountered a few stumbling blocks but now it is sitting pretty at a valuation of $50 million (Rs 350 crore). 

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Myntra leverages IPL to expand reach & diversify its brand image

NEW DELHI: In India, there are two things that people lose their minds over: cricket and festivals. And the IPL is a festival of cricket. Add on the fact that this year, it happens to coincide with the Dussehra-Diwali season – and it's no wonder that brands are pulling out all the stops when it...

MAM Marketing Brands
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Disha Patani is Myntra's first-ever beauty brand ambassador

NEW DELHI:  Ahead of the festive season, Myntra announces Bollywood actress, Disha Patani, as its brand ambassador to further consolidate its strong position in the massive and rapidly-growing beauty and personal care (BPC) market in India. Disha has made her mark as a household name after...

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FOSSIL WELCOMES ON-BOARD ITS NEWEST CELEBRITY AMBASSADOR

NEW DELHI: FOSSIL today announced the addition of Disha Patani as its newest celebrity brand ambassador in India. The youth style icon successfully drives her large fan base with her authenticity and sense of fashion that is creative, fresh and modern.

MAM Media and Advertising People
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‘Be your own Beautiful’ with Aurelia

MUMBAI: Celebrating the power of women to transform the world, Aurelia, a contemporary ethnic wear brand by TCNS rolled out a campaign ‘Be your own Beautiful’ featuring Disha Patani. The campaign encourages women to embrace themselves without caring much about the pressure to look a certain way....

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