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Disney+ Hotstar unveils new content line-up in latest campaign

Mumbai: Riding the direct-to-digital movie release wave, streaming platform Disney+ Hotstar has launched a television campaign to promote its new content line-up. The campaign announces all releases under the Disney+ Hotstar Multiplex banner within the next three-month window, including Ajay Devgn-...

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Cannes Lions Day 2: Indian agencies win eight more metals

Mumbai: Outdoing its seven Lions haul on day one of the Cannes Lions International Festival of Creativity 2021, Indian agencies clinched eight metals on day two, bringing the country's overall tally to 15.

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Mukund Olety appointed CCO of VMLY&R India

New Delhi: Global brand and customer experience agency VMLY&R has appointed Mukund Olety as chief creative officer in India. He moves from BBDO China, where he was group creative director. Olety will report to VMLY&R India CEO, Anil Nair and chief creative officer, VMLY&R Asia, Valerie...

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DDB Mudra ropes in Pallavi Chakravarti as creative head – West

MUMBAI: DDB Mudra on Monday announced the appointment of Pallavi Chakravarti as the creative head of the West office. Her last stint was at Taproot Dentsu, where she led the creative function for the Mumbai office as executive creative director.

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Meesho calls on women entrepreneurs to take the social commerce dip

Social commerce platform Meesho has launched a new TVC to create awareness about the wide range of products available on the platform for micro-entrepreneurs to choose from, share with their customers and make earnings towards their small-scale businesses.

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