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Sonali Malaviya appointed as managing director Essence India

MUMBAI: Essence, a global data and measurement-driven media agency which is part of GroupM on Thursday announced the appointment of Sonali Malaviya as the agency’s managing director for India.

MAM Media and Advertising People
Mediabrands launches Mediabrands Content Studio in India

Mumbai: Mediabrands on Monday announced the launch of Mediabrands Content Studio (MBCS) to focus on creating content strategies for its clients in India. MBCS is a data-driven content practice which is built on the intelligence and insight that media provides, about which content can connects...

MAM Marketing MAM
What BARC's temporary cessation of news channel ratings means for all

MUMBAI: With all the hullabaloo around the news TV space and allegations of rigging flying thick and fast, the viewership monitor BARC has decided to take a breather as far publishing of  weekly ratings of the purveyors of news is concerned. This temporay cessation  could impact the overall...

Television TV Channels Viewership
Ipsos India appoints Raja Bunet as COO

KOLKATA: Ipsos India has appointed Raja Bunet as chief operations officer, for leading contactless data collection operations, with immediate effect.

MAM Marketing MAM
#MediaMinds2 | 90% automation for DOOH in just 2 years a big leap: Deepak Kumar

NEW DELHI: On the sixth episode of Media Minds season 2, an initiative to discuss with marketing geniuses the current industry trends, their own experiences, and vision for the future,  director C Lab, Ambient,  Brandscope at DAN, Deepak Kumar talks about the interesting time...

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