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IPL 11 saw 61% growth in ad volume from season 1

The cash-rich Indian Premier League has witnessed tremendous growth over the years from its inception in 2008. The growth is in terms of different aspects like advertising revenue, sponsorship revenue, number of eyeballs and brands attraction etc.

Television TV Channels Sports
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Colgate offers complete ‘Suraksha’ at Kumbh Mela

Colgate-Palmolive (India) Ltd launched the ‘Kumbh Se Sampoorna Shuddhi, Colgate Vedshakti Se Sampoorna Suraksha' campaign at the ongoing Kumbh Mela in Prayagraj, Allahabad.

MAM Media and Advertising Ad Campaigns
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Colgate Strong Teeth launches ‘Andar se Strong’ campaign

Colgate-Palmolive (India) Ltd, the market leader in oral care, has revealed two new TVCs to launch its fresh campaign ‘Andar se Strong’ for its flagship brand Colgate Strong Teeth.

MAM Media and Advertising Ad Campaigns
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Price cuts, higher ad spend fail to buoy Colgate's sales

MUMBAI: The price of Colgate-Palmolive Co's shares plummeted on Friday after the company reported lower-than-expected quarterly sales despite spending more on advertising and cutting prices. The world's largest toothpaste maker said gross margins fell to 59.8 percent in the fourth quarter from 60.4...

MAM Marketing MAM
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Colgate & BYJU's partner to educate kids

MUMBAI: Colgate-Palmolive India recently concluded its annual Colgate Scholarship Offer that gives children from across India, a chance to win scholarships up to Rs 1 lac. While Colgate has upped the number of scholarships and the amount with every passing year, the bigger challenge that it took...

MAM Media and Advertising Ad Campaigns

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