Cinthol

Latest News

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/mam-images/2015/07/30/godrej_logo.jpg?itok=_nj_V7am
Q1-2016: Godrej Consumer Products y-o-y marketing spend flat at Rs 251 crore

During the period under consideration in this report, Ad spends in terms of absolute rupees and percentage of TIO shows a linear increasing trend

MAM Marketing Brands
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/mam-images/2015/06/06/godrej_logo.jpg?itok=hC7PauHR
FY-2015: Godrej Consumer Products marketing expense up 9.2%; Good Knight is Rs 1500 crore brand

In Q4-2015, GCPL ad spends at Rs 230.18 crore (11 per cent of TIO) was 57.9 per cent more than the Rs 145.8 crore (7.5 per cent of TIO) n Q4-2014 and 5.6 per cent more than the Rs 217.89 crore (9.7 per cent of TIO) in the immediate trailing quarter.

MAM Marketing Brands

Sign up for our Newsletter

subscribe for latest stories

* indicates required