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betterU ropes in Chris Gayle as brand ambassador

betterU, India’s largest online marketplace for education, has announced that Chris Gayle, cricketer from the Indian Premier League (IPL), has joined betterU’s Brand Ambassador programme in the company’s effort to continue to grow awareness and draw attention to the importance and personal value of...

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Sony SIX to air Hero Caribbean Premier League in 6 countries

MUMBAI: Sony Pictures Networks sports entertainment channel Sony SIX has bagged the exclusive broadcasting rights to the Hero Caribbean Premier League (CPL) in six countries. The CPL will commence on 30 June and culminate on 8 August 2016 and will broadcast live on Sony SIX in the Indian sub-...

Television TV Channels Sports
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82% Indians say IPL not a drag: Ipsos Survey

MUMBAI: —Ipsos IPL survey shows that 82% Indians polled view the IPL as an extravaganza for cricket buffs and are fine with the tournament stretching to 7 weeks, given our high interest in the game; 12% respondents however find the duration of the tournament too long leaving little time for other...

Television TV Channels Sports
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LYF Meet and Greet with RCB players

BENGALURU: As part of the association with IPL, LYF organized an IPL ‘meet-and- greet’ for its partners and gave them an opportunity to meet up close and personal with their beloved cricket stars from Royal Challengers Bangalore. LYF is the proud sponsor of 3 IPL teams – Royal Challengers Bangalore...

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Pepsi's new campaign brings Chris Gayle and Priyanka Chopra together

MUMBAI: Pepsi has launched a new leg of its ‘Oh Yes Abhi‘ campaign with Chris Gayle and Priyanka Chopra.

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