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BARC introduces Alpha Club

Alpha Club will offer insights and analysis of data of the preceding four weeks of six mega cities

Television TV Channels Viewership
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Chrome Data: Only Religious channels gain in week 5

In the Religious channels category, which saw a marginal jump, Aastha channel continued its supremacy.

Television TV Channels Viewership
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BARC India to conduct roadshows in February

BARC India shares a few learnings and insights on the importance of Relative Errors and Confidence Levels in audience measurement for new beginnings.

Television TV Channels Viewership
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Chrome Data: English News gains the most in week 52

Meanwhile, English Entertainment channels in the eight metros saw the steepest fall.

Television TV Channels Viewership
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Chrome Data: Week 51 sees a marginal gain

In the week, while English Entertainment channels gained the most, Infotainment channels saw the maximum drop.

Television TV Channels Viewership

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