MUMBAI: In a rebranding exercise, Godrej Tea Ltd, part of the Rs 55 billion Godrej Group, is replacing its existing t
Point of Purchase Advertising International (POPAI) is the only non-profit trade association exclusively committe
NEW DELHI: Impact Communications, which claims to be the largest mela marketing and operations agency, has given seve
NEW YORK: For the fourth year in a row and the sixth time in the last nine years, Sony has been chosen as the number
Channels and ad agencies feel the heat as NGOs and the government wake up to discriminatory fairness product ads
LONDON: Marketers looking at new innovative approaches to spread brand awareness are letting
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