Latest News
9XM forays into live events; spends 20% of its total budget on marketing

Kick-starting the live event segment, 9XM is organising a music concert with singer Arijit Singh of Ashiqui2 fame.

Television TV Channels Music and Youth
Quality and versatile music is the way forward for Guvera: Ananya Amin

Recently the app reached the milestone of 10 million global users and in India it touched three three million users mark.

Technology Software Applications
PayU India to rebrand products; spend $10 million in ad campaign

Besides the rebranding exercise, the company is gearing up for a big branding campaign and plans to spend $10 million in the next few weeks.

MAM Marketing Brands
Payback inks strategic partnership with MobiKwik

This partnership will provide MobiKwik’s 15 million customers to get value from Payback-enabled loyalty benefits for their transactions at MobiKwik and all other Payback partners.

iWorld e-commerce
Network18, SAIF and Accel invest Rs 150 crore in BookMyshow

The investing companies value Bigtree Entertainment (BookMyShow) at over Rs 1000 crore.

iWorld e-commerce

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