Mumbai: GroupM India announced on Wednesday that Ashwin Padmanabhan will be promoted to president-investments, trading, and partnerships. Padmanabhan, who earlier led ‘Trading’ and ‘Partnerships’ will now also be taking on the ‘Investments’ portfolio from Sidharth Parashar. Parashar will be joining...
The advertising & media landscape in the country is evolving every day, especially during the pandemic with the exponential growth in the digital segment. According to the market research firm Statista, the influencer marketing industry is a new-age advertising segment.
As more brands are waking up to the perks of content marketing, they increasingly realise the need to think like a content platform or publisher. But, are they doing it right? -- was the question raised in the panel discussion at CMS Asia 2016. The panellists were -- Autocar’s Hormazd Sorabjee, Mxm...
Reliance Broadcast Network Limited (RBNL) has appointed Vikas Khanchandani as chief business officer.
MUMBAI: Since last three years, on the New Year’s Eve, Star plus has been honoring the biggest entertainers from television, films, music, theatre and sports.