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Nestle retains Zenith as AOR

MUMBAI: Nestlé India has retained Zenith as the AOR (agency of record) for its media business. Recently, Nestle also consolidated its nutrition digital marketing business with Zenith and DigitasLBi.

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IPG's Lodestar UM bags Orient Electric's media mandate

Following a multi-agency pitch, leading electrical solutions company, Orient Electric, part of $1.6 bn diversified Indian conglomerate CK Birla Group has appointed Lodestar UM as its media Agency On Record (AOR).

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NestAway: Madison Media bags media mandate

MUMBAI: Madison Media Omega, a part of Madison Media Group, has bagged the media mandate for Bangalore-based NestAway, a leader in managed home rentals.

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TCL appoints Vizeum as AOR; account size Rs 35 cr

Vizeum, the media agency from Dentsu Aegis network, has been appointed as the Media AOR for TCL Corporation. The agency won the account following a multi-agency pitch. It is estimated that TLC's marketing spends will be around Rs.35 Crores.

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Piramal Healthcare hands over media AOR to Madison Media Sigma

MUMBAI: On a winning spree, Madison Media has added Piramal Healthcare‘s media AOR to its kitty.

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