Amul

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‘Piku’ piques brands’ interest for product placement

Brands like Amul, Syska, Priyagold Snakker and Mitashi have created co-branded TV spots and played it across various music, news, sports and general entertainment channels (GECs).

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Amul to invest Rs 250 crore in Sankrail food park in West Bengal

Amul has planned an investment of Rs 5,000-crore for expansion of its own milk processing capacities in the next two to three years.

MAM Marketing Brands
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Amul to invest Rs 5000-crore in expansion to achieve 2020 revenue target: RS Sodhi

It will set up around 10 milk processing plants in the next financial year.

MAM Marketing Brands
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Star India and brands gear up for the launch of Hero ISL

With the networks broadcast plan, a greater advertising interest along with a grand opening ceremony planned for tomorrow, the league promises to be a big success.

Television TV Channels Sports
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Amul bets high on sports marketing

The brand is all set to sponsor the Indian contingent for the upcoming Glasgow 2014 Commonwealth Games and the Asian Games to be held later this year in South Korea.

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