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Solo video viewers on the rise in India: Ampere Analysis research

MUMBAI: Going solo! That’s something Indian streaming services have been working hard to get viewers to do with their video apps - especially in a mobile-first country like India. Apparently, it seems to be working, according to a new research report put out by UK research firm Ampere Analysis,...

iWorld Over The Top Services
Amazon Prime exceeds 150 mn subscribers

MUMBAI: E-commerce giant Amazon has revealed that its subscriber base has grown to over 150 million subscribers. More people signed up prime membership in the fourth quarter than ever before. Amazon founder and CEO Jeff Bezos boasted of its streaming services’ success as well. Bezos said that the...

iWorld Over The Top Services
"Most of the SVOD businesses are not going to be viable" -Tubi's Farhad Massoudi

Streamers such as Netflix, Disney+, Amazon Prime, Apple Plus, HBO Max – have been capturing headlines across the world, including in India. But one service which has been growing silently – probably the first totally reliant on advertising – has been Tubi. Launched in America around five years ago...

iWorld Over The Top Services
Peak TV and the year of the sheroes

A barrage of shows from across the globe has left a thin line between pampering and spoiling our consumers for choice. It, infact, nudged the coining of the term, Peak TV.When John Landgraf, the King of FX, at an industry event for TV critics uttered the phrase “Peak TV”, he was trying to address a...

Specials Year Enders
Amazon Prime brings new season of The Expanse

MUMBAI: Season 4 of The Expanse, its first as a global Amazon Original, begins a new chapter for the series, with the crew of the Rocinante on a mission from the U.N. to explore new worlds beyond the Ring Gate. Humanity has been given access to thousands of Earth-like planets which has created a...

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