Allen Solly


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Allen Solly encourages open work culture

Semi-formal dressing brand from Aditya Birla fashion group, Allen Solly, has launched its open work culture campaign. It encapsulates the budding work culture that centres on employee-friendliness and freedom of self-expression.

MAM Media and Advertising Ad Campaigns
Retailers get creative; engage with consumers through digital media

MUMBAI: Changing consumer trends have got retailers on their toes. The fight for attracting consumers and keeping them hooked has just got fiercer.

Technology Software Applications
Allen Solly unveils new brand identity

MUMBAI: Apparel brand Allen Solly has launched its new brand identity. Being a brand that has always believed in drawing from the heritage of the past and finding its spirit for the present times, Allen Solly has adopted a contemporary version of the Stag as its new brand mark.

MAM Marketing MAM
Allen Solly launches new campaign conceptualised by Ogilvy

MUMBAI: Allen Solly has launched a new campaign on its theme of Friday dressing. The new TV commercial, conceptualised by Ogilvy & Mather Bangalore, has the core message of "Adios Stressing, Hello Friday Dressing".

MAM Marketing MAM
Allen Solly crowned most admired brand of the year at the Lycra Images Fashion Awards

Bangalore, Monday, 31 January 2006: Premium apparel brand Allen Solly for the third consecutive year won 'Most Admired Brand of the Year - Smart casuals'. Allen Solly was conferred with the prestigious Lycra Images Fashion Forum 2006 at a glittering evening in Mumbai on Wednesday, 25 January 2006....

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