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Publicis' Levy gets bullish on India

MUMBAI: If the chairman and CEO of a multinational advertising and public relations company comes to India, then canards are definitely going to gain currency. And that CEO happens to be Publicis Groupe’s Maurice Levy, who signed the deal with the Omnicom Group to create a $35 billion mega-agency...

Television TV Channels News Broadcasting
EFFIES 2013 achieves an all time high, with 419 entries

MUMBAI: The EFFIE 2013 awards in its 13 year history, has received the highest number of entries ever this year. Last year the Ad Club received 357 entries - the highest then. This year it has surpassed the tally with an impressive figure of 419.

Television TV Channels GECs
Google teams up with US, UK govt. agencies to bring internet to the common man

NEW DELHI: Government agencies in the UK and US along with Google have announced a joint venture by the name of “Alliance for Affordable Internet” to bring internet to the population of billions on planet earth. The initiative is a joint venture by Google, US agency for International Development...

iWorld Social Media
Media agencies go 'deewana' with Max

MUMBAI: Is busy schedules, hectic targets and meetings all you can picture while imagining a media agency? Well! At least for a change, you can shed that image as the agencies are gearing up for Sony Max’s No Talkies. The media agencies that are busy brushing up on their knowledge of movies and not...

MAM Media and Advertising Media Agencies
Evaluation of RFPs for BARC to be held from 14 August

NEW DELHI: The Evaluation Panel of the Technical Committee of the Broadcast Audience Research Council (BARC) will meet from 14 to 17 August in the hill station of Lonavla (close to Mumbai) to evaluate the responses to the Requests for Proposal (RFPs) received from 27 organisations. BARC had earlier...

Television TV Channels GECs

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