Ae Dil Hai Mushkil

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Rama goes unnoticed; 'Ae Dil...' made Rs 78 cr, Shivaay Rs 28 cr in first week

This week had a solo release, Mahayoddha Rama (Animation); the week after Diwali saw two releases, namely, Shivaay and Ae Dil Hai Mushkil. However, the film, lying in cans for eight years now, failed to draw audience. Lacking in publicity and promotion, the film went unnoticed.

Movies Hindi
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Good content, not big banners, brings in revenue

The Diwali week saw two releases, both from major production houses.

Movies Hindi
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Ae Dil Hai Mushkil: Youthful fun in parts

MUMBAI: 'Ae Dil Hai Mushkil' deals in romance and music, something that Karan Johar is good at. What is different here is that this film is not about the usual pursuit of love till the families object, then agree and all ends on a happy note.  The film is also not about sacrifices made in the cause...

Movies Hindi
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Mobile promotions Fox 'Ae Dil...' on UCWeb

Promotion on the go for 'Ae Dil..." Alibaba Mobile Business Group’s UCWeb India charted a new success story through its tie-up with Fox Star Studios, India, Dharma Productions and Sony Music India to promote the highly anticipated Diwali release, Ae Dil Hai Mushkil.

Movies Hindi
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Bollywood supports Govt's Pak policy; pleads for ongoing projects

NEW DELHI: The Film & Television Producers Guild of India Ltd today expressed “genuine concern of all those film producers who have invested heavily in films featuring artistes from across the border.” Even as it expressed unflinching support to the Central Government and solidarity with the...

Movies Hindi

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