iWorld

Vice Media to launch Vice India on April 2

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2018/03/07/hosi.jpg?itok=_GfW8lSl

MUMBAI: New York-based millennial-targeted media brand Vice Media is all set to mark its presence in the Indian entertainment industry with Vice India on 2 April 2018.

Hosi Simon, the CEO of Vice Media Asia Pacific, announced the launch date in Mumbai on the third day of FICCI Frames 2018.

Vice Media has been around for 24 years. In June 2016, Vice Media and The Times Group collaborated for an ‘expansive partnership.’ The joint venture by Vice Media is done to bring its youth-focused content to many more territories, mixing local and international news, culture and lifestyle programming to young viewers across online, television and mobile. The content on Vice India will be an equal half split between local content and content from abroad.

The launch of Vice Media’s TV service ‘Viceland’ with the name ‘Vice Now’ in India as a pay channel is also a part of the joint venture.

Vice India will open up their offices in Mumbai and Delhi. Recently, Chanpreet Arora was appointed as the chief executive officer (CEO) of Vice India. Earlier, Vice India had appointed Pragya Tiwari as the editor-in-chief and Samira Kanwar as the head of video. Since then, Tiwari has left Vice India citing personal reasons and Kanwar has been designated as content head of the firm.

For India, according to Simon, the goal is to be a deeply local, relevant company.

Simon said that Vice would adopt a studio approach and the focus will be on the story, no matter from where and whomsoever it comes

The company will have a production hub that will create different kinds of content including long form, short form and documentaries.

Also Read:

Localised content the way forward for Netflix in India

2017: The year OTTs went regional in India

Regional OTT content more than just catch-up TV    

Indians among top commute streamers for Netflix

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/08/05/photogrid_plus_1628142537912.jpg?itok=Erb_mDER
discovery+ fortifies its India play with star-studded originals

Mumbai: discovery+ has announced a slate of brand-new originals along with the return of its successful franchises 'Star VS Food' and 'Mission Frontline'. The originals line-up includes ‘Say Yes to the Dress’, and ‘Money Mafia’.

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/08/04/vi.jpg?itok=tZ-EAkGC
Kumar Mangalam Birla steps down as non-executive chairman of Voda Idea

Kumar Mangalam Birla has stepped down as non-executive director and non-executive chairman of Vodafone Idea, the company said on Wednesday.

iWorld Telecom
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/08/04/photogrid_plus_1628080310577.jpg?itok=jydhsXof
ShareChat, Moj sign multi-year music licensing deal with T-Series

Mumbai: Mohalla Tech-backed short video app Moj and social media platform ShareChat on Wednesday announced an exclusive multi-year agreement with T-Series. The partnership allows ShareChat and Moj to access an extensive catalogue of the music label's Indian music library.

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/08/04/photogrid_plus_1628066994654.jpg?itok=efFBuStk
PlayerzPot extends its association with Smriti Mandhana & Bhuvneshwar Kumar

Mumbai: Online gaming platform PlayerzPot has announced the extension of its association with cricketing stalwarts Smriti Mandhana and Bhuvneshwar Kumar as brand ambassadors. The sports stars were roped in by the brand in 2020. Both Mandhana & Kumar will drive 360-degree communication through...

iWorld eNews
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/08/04/trai.jpg?itok=lMYVcfA3
Net mobile subscribers decline in May: TRAI

India’s telecom market saw a 6.2 million net decline in mobile subscribers at the end of May, according to the latest monthly subscription data released by Telecom Regulatory Authority of India (TRAI).

iWorld Telecom
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/08/03/photogrid_plus_1627997502383.jpg?itok=lHqLqLaI
Chingari marks first anniversary with #SaalEkChingariAnek campaign

Mumbai: Socio-commerce app Chingari has launched #SaalEkChingariAnek to mark its first anniversary. The platform has also announced its official Chingari anthem to offer creators a chance to be part of its celebration by creating interesting videos and winning lakhs of Chingari Coins.

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/08/03/photogrid_plus_1627992786508.jpg?itok=UmFfkwFU
National Esports Championships 2021 to kickstart on 6 August

Mumbai: The Esports Federation of India (ESFI) is all set to roll out the 2021 edition of the National Esports Championships (NESC), scheduled for 6-22 August. Owing to the Covid-19 pandemic, the nationals will be held virtually with top athletes from across the country competing and showcasing...

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/08/03/bb.jpg?itok=fNJBYGAO
Voot ropes in Swiggy & CoinDCX as 'co-powered by sponsors' for Bigg Boss OTT

Mumbai: Days before Bigg Boss OTT debuts exclusively on Voot, the streaming platform has successfully onboarded food delivery platform Swiggy and cryptocurrency exchange platform CoinDCX as co-powered by sponsors for the reality show. The OTT special edition will be hosted by Karan Johar for the...

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/08/03/photogrid_plus_1627972640830.jpg?itok=CqxAi1Dm
The Q appoints Pankaj Rai as head of ad sales, North & East regions

Mumbai: Hindi GEC, The Q on Tuesday announced the appointment of Pankaj Rai as head of ad sales for North and East regions, effective immediately. He will be based out of the company's New Delhi office. In his new role, Rai will be responsible for driving the advertising sales for the channel in...

iWorld Over The Top Services

Sign up for our Newsletter

subscribe for latest stories

* indicates required