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Hooq expands its kids offering; to add 500 hours of content

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MUMBAI: Video on demand streaming service Hooq has announced that it is tripling its content for kids and will add more child-friendly content soon.

With the demand for kids’ content growing in India, Hooq plans to be a video service that caters to everyone in a family whether they want Hollywood, local or kids content. This also ensures that a family can enjoy their own favourites across multiple devices anytime.

The VOD service is expanding its library that will constitute over 500 hours of kids’ content in the next few weeks.

Hooq marketing head Sheila Paul stated that the streaming service has already inked few deals with big names in family entertainment like Nickelodeon, Nick Jr., Kids Like Us, Hasbro, Mattel Turner and MoMedia.

Kids can soon watch animated series such as SpongeBob SquarePants, Dora the Explorer, Go Diego Go!, PAW Patrol, Littlest Pet Shop, My Little Pony, Mr. Bean, etc on their parents’ mobile devices or tablets. Fans of Hi-5 and iCarly will also be able to revisit their favorite episodes of the series.

Last Halloween, the streaming service held the third Hooq hangouts dubbed SP-Hooq-tacular event gathering young movie buffs in their spookiest costumes as they watched horror comedy Monster House produced by Steven Spielberg and Robert Zemeckis.

Hooq’s competitors in this space like YouTube Kids, Voot, and Sony Liv too have quality content for kids and, hence, it remains to be seen how gripping would this streaming service’s kids content be.

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