MUMBAI: After successfully introducing Indian audiences to shows from Turkey and Ukraine, Zindagi, famous for bringing the best of finite drama series from across the globe to viewers in India, is all set to launch “Descendants of the Sun”, an award winning Korean show for the first time on Indian television. The blockbuster Korean drama will also be available live on Zindagi on dittoTV, February 8 onwards. The series has won numerous awards on Korean and international platforms, and will now add to the wide bouquet of shows that dittoTV offers its subscribers.
Zindagi with its diverse and differentiated content has built a strong core fan base who, with dittoTV, have the option of also tuning into these shows anytime on the go.
‘Zindagi with its diverse and differentiated content has built a strong core fan base, as it gives them the opportunity to explore content from beyond the US and UK. Keeping in mind the evolving preferences of viewers, dittoTV offers a wide variety of channels across genres that cater to the diverse content preferences of its subscribers. We are excited to bring to India Zindagi’s first Korean show, “Descendants of the Sun” on dittoTV, enabling viewers who are constantly on-the-go to watch their favourite programs live’, said Z5 Business head of digital, India Archana Anand.
The heartwarming story line of “Descendants of the Sun” is sure to resonate with the Indian youth, who form an important part of dittoTV’s subscriber base. The trend of finite TV series, a format that Zindagi is well known for introducing to the Indian audience, is gaining momentum amongst viewers. dittoTV will enable them to keep up with the engaging plot twists of the show on their handheld devices, even when they do not have access to a television set.
dittoTV subscribers can catch this new primetime show from February 8, Monday to Saturday at 8 PM on their Android and iOS phones or any other internet connected device. The subscription charges start from INR 20 per monImage result for Descendants of the Sun’.