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Airtel-AWS partner to offer cloud services to M&E firms

The duo will build an AWS Cloud Practice under Airtel Cloud and offer it to Indian firms.

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MUMBAI: It’s hoping to take Indian companies further into the cloud. Telco Bharati Airtel has signed a multi-year, strategic collaborateon agreement with Amazon Web Services (AWS.) to deliver a comprehensive set of innovative cloud solutions to large enterprise and small and medium enterprise (SME) customers in India. The duo will offer industry-specific solutions to customers across different sectors including banking and financial services, manufacturing, IT/ITeS, and media and entertainment.

Airtel serves over 2500 large enterprises and more than a million emerging businesses and companies with an integrated product portfolio, including Airtel Cloud, a multi-cloud product and solutions business.

Airtel Cloud will build an AWS Cloud Practice supported by AWS Professional Services, as well as develop differentiated Airtel Cloud products and capabilities leveraging AWS services, Airtel’s data center capabilities and its network and telecom offerings. Airtel customers will benefit from an integrated sales, consulting, and support approach from both companies and improved security, scalability, and cloud management capabilities.

Airtel Cloud will offer customers a range of AWS services including Windows on AWS, SAP on AWS, VMware Cloud on AWS, database migration, and security and risk governance solutions. In addition, it  will leverage AWS’s innovation and transformation services across analytics, data warehousing, internet of things (IoT), and machine learning (ML) to help customers adopt new services and migrate to the cloud from legacy infrastructures.

“At Airtel, our endeavour is to enable enterprise customers to stay focused on their core businesses while we drive end-to-end digital transformation for them. As part of their cloud adoption journey, enterprises are looking for agility, faster migration from legacy systems, and want to work with trusted partners who have the experience and depth in doing this. This collaboration brings AWS, the world’s leading cloud platform, together with Airtel’s deep reach and proven expertise in handling network, data centers, security, and cloud as an intergrated solution,” said Bharti Airtel CIO & head-cloud and security business Harmeen Mehta.

Additionally, Airtel leverages AWS services for development of its digital applications. Airtel is also an AWS Direct Connect Delivery Partner. AWS Direct Connect is a cloud service solution that makes it easy to establish a dedicated network connection from a customer’s premises to AWS, providing customers with increased bandwidth throughput, consistent network performance, and private connectivity.

“I am delighted with the expansion of our relationship with Airtel. Indian companies are using the cloud to innovate, and in order to operate at an increased scale and speed. Many need partners like irtel, with deep cloud expertise and an industry-focused approach to support them,” said Amazon Internet Services president commercial business, India & south Asia Puneet Chandok. “This collaboration gives customers a single point of contact when dealing with complex migrations or custom-built solutions. Airtel has demonstrated a strong commitment to our shared customers, and we look forward to continue working with them to bring innovative solutions to market.”

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