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KOLKATA: ZEE5 has transformed the digital video entertainment ecosystem of India. As part of its strategy to drive the next stage of growth, the platform has recently made a series of senior-level appointments across verticals. In line with this, ZEE5 has hired Manish Kalra to lead their AVOD service as senior vice president and business head.
Manish brings with him an experience of over 19 years in the online business and marketing space. He believes that successful businesses are built by teams with a solid understanding of customer behavior and has a customer-first approach.
In his new role, he will be responsible for overall AVOD business, developing the platform and content marketing strategy including, strategy for user acquisition and retention campaigns, partnerships and alliances for distribution and consumption of the AVOD content on the platform and driving overall growth. Prior to this, over the last 10 years, he has taken up various leadership roles like CMO, CBO and CEO in various online organizations like Amazon, MakeMyTrip.com, Craftsvilla.com and Homeshop18.
Manish holds a Master’s in Business Administration from XLRI, Jamshedpur and a bachelor’s degree in Mechanical Engineering from the Punjab Engineering College, Chandigarh.
Mumbai: Warner Music India has signed a deal to acquire a majority stake in Divo, a leading digital media and music company in India with a presence across all four South Indian language music markets. This investment will help deliver Warner Music India’s strategy of having a leading presence in...
Mumbai: Prime Video has elevated Gaurav Gandhi from India vice president to Asia Pacific vice president. The company broke the news through the internal memo circulated in the organisation recently. Gandhi will now lead APAC, which includes Japan and South East Asia in addition to India. He will...
Earlier, the patterns of content consumption were not very diverse due to a restricted range of content. With the advent of social media and digital platforms, audiences are now able to engage with both regional & universal content.
Faf du Plessis recently became the first batsman to strike the maiden century in South Africa’s T20 league SA20. In an interview, the skipper talked about the importance of SA20 in South African cricket and how it will change the face of cricket for the SA team. He also discussed the talented...
Mumbai: Zoo Media’s creative and performance digital agency FoxyMoron has appointed Vivek Das as its CEO. Vivek brings with him two decades of experience building digital businesses at scale. In this role, Vivek will report to Pratik Gupta and Suveer Bajaj, founding partners of Zoo Media and...
Mumbai: Senior journalist, Rauf Ahmed has bid farewell to the world. He breathed his last on Sunday. In his long-term career, Ahmed served as the editor of Filmfare, for six years in the mid 90s. As part of his role as the editor of Filmfare, he was also associated with the much acclaimed Filmfare...
Mumbai: The sports sector has received its highest-ever budget allocation in history. With an over Rs 300 crore jump, the sports sector has received Rs 3,397.32 crore allocation in the new FY 2023-24 Union Budget. The union finance minister presented the budget for 2023-24 at the parliament on 1...
Ormax Media, a media analytics company, has announced the launch of its annual all-access plan called ‘Super Subscription.’ The plan will allow Ormax Media’s business partners full access to all industry reports, data and trends.
OTT platform Paramount+ has announced that the series Frasier, starring and executive produced by Kelsey Grammer, starts production this week.
