Zee5 amassed over million views for Friends: The Reunion

Series aired Thursday on Zee5


KOLKATA: To the delight of fans across the world, Friends: The Reunion returned to television screens on 27 May. While globally released on HBO Max, Indian viewers could also watch it on Zee5. On day one itself, the much-awaited return of the popular franchise registered over one million views, only hours after being aired.

“We at Zee are extremely delighted to note the roaring response that Friends: The Reunion received on Zee5, by amassing one million+ views and (still) counting, from across the country. We feel extremely proud to have played a part in understanding and serving the cult-loyal audience of the show, by streaming it across millions of screens. Consumer delight and a seamless user experience was an integral aspect of our approach across platforms and this step reinstates our commitment towards our viewers and partners,” Zee digital business and platforms president Amit Goenka said.

Zee5 announced last Sunday that it had picked up the rights of the show for Indian markets. For a generation and after, Friends, which ran from 1994 to 2004, had a massive following all over the globe, as in India as well. It continues to be one of the more popular series on Netflix, even after 27 years since its first episode was aired on TV. The special reunion episode’s trailer racked up hundreds of millions of views across several channels on YouTube, and wherever else it was released.

The current franchise offering features Jenifer Aniston, Courteney Cox, Matt LeBlanc, David Schwimmer, Matthew Perry and Lisa Kudrow touring their old sets on the Warner Brothers studio lot that is followed  by a sit down question and answer session with funny man James Corden before a live audience. Corden’s conversations with the six witnesses a lot of re-enacting from old episodes, reminiscing, leg pulling, and poignant moments leading to a lot of laughs and even tears for the stars.

“As the country’s youngest OTT platform, Zee5 will continue to win hearts, not just in India, but across the globe. We remain committed to delivering compelling content that caters to the consumers’ unique tastes and preferences and enhances the value for our partners. We will continue to augment our offerings with a bespoke catalogue of premium and original content for audiences in India and across the globe,” Goenka added further.

Currently, Zee5 is available at Rs 499 for a 12-month premium plan. The streaming platform has been striving to sign on new subscribers; and picked up the rights to Salman Khan’s Radhe at Rs 230 crore, which led to some 4.2-odd million concurrent viewers logging on for the film’s premiere.  

Latest Reads

Vikatan Televistas & Motion Content Group set to bring new digital series

Mumbai: Vikatan Televistas in association with Motion Content Group and YouTube is all set to bring digital daily series Aadhalinaal Kaadhal Seiveer (AKS) for the audience. The show directed by Rajiv K Prasad with a screenplay penned by Ve Ki Amirtaraj & Joe George, is a slice-of-life drama...

iWorld Over The Top Services
'Toofan' is Amazon Prime's most watched Hindi film within premiere week

Mumbai: Amazon Prime Video had recently streamed the world premiere of much-anticipated films across multiple languages. Now, the OTT giant has revealed the viewing data of films, series titles that performed well within their premiere weeks so far this year. Leading the race is actor Farhan Akhtar...

iWorld Over The Top Services
Cosmos-Maya names Rajaram Sundaresan the director of operations, international

Mumbai: Animation major Cosmos-Maya on Thursday announced the appointment of Rajaram Sundaresan as the director of operations for international business. In his new role, Sundaresan will look to take responsibilities ranging from project management and client relations to revenue maximisation for...

iWorld Over The Top Services
FanCode to live-stream WI vs PAK in India

Mumbai: Digital sports platform FanCode has announced that it will be exclusively live streaming the 2021 Pakistan tour of the West Indies. The tour will be available to watch on FanCode app and website in India. As an added attraction, sports fans can access in-depth sports analytics, insights,...

iWorld Over The Top Services
The Q announces its line-up of new-age comedy series

Mumbai: Following the success of 'BakLol' and recognising the audiences’ burgeoning need for light-hearted content, a Hindi general entertainment platform, The Q has further strengthened its content slate.

iWorld Over The Top Services
OTT aggregator PlayboxTV onboards ZEE5 and SonyLIV

OTT aggregator app PlayboxTV which allows viewers to watch multiple OTT platforms and Live TV under one roof has brought onboard ZEE5 and SonyLIV to enhance its proposition.

iWorld Over The Top Services
Flipkart Video launches 'Crime Stories' season 2 offering interactive experience

Mumbai: Should inspector Vikrant check the victim’s phone logs? Or should he check the surveillance footage to find the killer? Which lead should inspector Vikrant follow? The power to decide now rests in the hands of the viewer! Flipkart Video has announced the second season of its investigative...

iWorld Over The Top Services
Disney+ Hotstar unveils 2021 slate, Ajay Devgan’s digital debut series on the list

New Delhi: Streaming platform Disney+ Hotstar on Tuesday unveiled its latest content line-up for 2021 with engaging original series and movies across genres and featuring several noted actors.  The new line-up includes high-magnitude productions like the period-action drama magnum opus series The...

iWorld Over The Top Services
Mitron TV launches new initiatives to enhance user engagement

Mumbai: In a bid to enhance viewer engagement and promote its content creators, homegrown short video app Mitron TV has announced two prime initiatives: ‘The 7 PM Show’ and ‘In-App Quiz’. ‘7 PM Show’ is a live session that majorly focuses on giving a platform to the upcoming creators and it will be...

iWorld Over The Top Services

Sign up for our Newsletter

subscribe for latest stories

* indicates required