iWorld

YuppTV tech and innovative offering will make it a front-runner, says Frost & Sullivan digital media exec

https://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2017/10/23/Uday_Reddy-Vidya_S_Nath.jpg?itok=AvEzB3bW

MUMBAI: With the OTT video services market disrupting traditional TV viewing habits in India, YuppTV will emerge as one the front runners in this niche segment in the next few years. Its cutting-edge technology and innovative product offering will drive customer acquisition, says Frost & Sullivan senior director - digital media practice Vidya S. Nath.

YuppTV India was recently named “India Companies to Action Award OTT Video Services Market” at Frost & Sullivan’s 2017 India Best Practices Awards Banquet in Mumbai.

YuppTV, a leading OTT platform offering regional South Asian content to audience in India and across the globe, offers a library with over 250 channels in 14 languages, with live and catch-up options, bringing content to over 25 devices. A robust back-end technology with innovative solutions for OTT platforms and a strong product portfolio make its value proposition unique.

Nath said, “YuppTV is a pioneer in the industry with a unique product that caters to an audience that is under-served/under-penetrated and starved of regional content. The company’s ability to leverage technological prowess to build diverse products and solutions sets it apart from the competitors. Since its launch in India, it has strategically partnered with some of the leading production studios, to bring premium regional content on an OTT platform to audiences here and abroad."

YuppTV India founder and CEO Uday Reddy said, “When we started YuppTV around a decade ago, it was merely a dream to disrupt the traditional TV experience and make one’s favorite shows and movies easily accessible. This recognition only motivates us to further drive the change, accelerate innovation, create more jobs and hopefully, transform this world to be a better place.”

Frost & Sullivan Awards recognise companies across regional and global markets for outstanding achievement and performance in a range of regional and global markets for superior leadership, technological innovation, customer service, strategic product development, etc.

ALSO READ :

Millionlights to provide open source education via YuppTV

Hathway, Voda Play to stream YuppTV channels, movies, shows

YuppTV diversifies into streaming and news reporting tech solutions

YuppTV makes live streaming easy with Freedocast 

Latest Reads

https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/20/pan.jpg?itok=tTyF0AZq
Vidnet 2021: Stakeholders need to come together to suppress piracy

NEW DELHI: Following the imposition of a nationwide lockdown in March, Indians were confined to their homes at odds and ends. There were no live sporting events, cinema halls were shuttered and TV channels were playing stale programming on loop; the only platforms supplying fresh content were OTTs...

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/20/net.jpg?itok=Om8eo4gg
Netflix adds 8.5 mn paid subs in Q4 to blow past 200 mn mark

2020 may have been a disaster for most, but it’s the year Netflix struck gold. The global streaming giant in its Q4 results shared that it has added 8.5 million paid net additions and crossed the 200 million paid memberships mark.

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/20/all.jpg?itok=n9ytnnTg
Vidnet 2021: Content diversification to define future of Indian OTTs

It’s undeniably the heyday of the youthful and dynamic Indian OTT landscape. After going from strength to strength in the past two-three years, it is now the fastest growing streaming market and is on course to becoming the biggest.

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/20/vid.jpg?itok=Ahv-qjXE
Vidnet 2021: Technological advancements are a two-way street

The unprecedented growth and breakthrough of OTT platforms in Coronavirus-struck 2020 has been undeniably unprecedented. Streamers worldwide have reported a huge spike in traffic, with folks shelling out bucks hand over fist to keep themselves entertained in the age of social distancing.

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/20/group.jpg?itok=eGf-IJ-C
Vidnet 2021: Local flavour drives OTT growth in MENA region

Consisting of 22 countries, speaking at least four different languages, and lined with a growing South Asian diaspora, the MENA region is one of the most diverse parts of the world rooted in traditions and culture.

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/18/nimisha.jpg?itok=yww5IwD6
Nimisha Pandey to head Hindi originals for Zee5

MUMBAI: ZeeL has roped in National award-winning writer and director Nimisha Pandey to head the Hindi originals for its digital entertainment platform, Zee5. In this role, she will be responsible for creating quality original content for the OTT.

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/18/whstapp.jpg?itok=qXrVkwl-
Delhi HC on WhatsApp privacy: ‘It’s voluntary, user can delete it’

KOLKATA: Amid the controversy surrounding WhatsApp’s updated privacy policy, the Delhi high court has remarked that it is a voluntary app and one can choose not to use the platform. The court was responding to a petition filed against the Facebook-owned messaging app following changes to its terms...

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/18/dnet_0.jpg?itok=slqFnOdI
OTT summit Vidnet returns with first virtual edition

KOLKATA: Indiantelevision.com’s flagship OTT summit Vidnet is back with its latest edition. Like other large industry summits in the post-pandemic era, Vidnet is also going virtual this year. Contiloe has come on board as the supporting partner, Bitmovin and Pallycon are the technology partners;...

iWorld Over The Top Services
https://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2021/01/18/zee5.jpg?itok=rpYSNCnf
Two senior Zee5 executives step down

KOLKATA: Rajneel Kumar and Jay Pandya, two senior executives at Zee5, have put down their papers.   Kumar joined Zee5 in 2018 as head - expansion projects & head of products, and was entrusted with expanding the consumer offering to increase users and revenue by building new business verticals...

iWorld Over The Top Services

Sign up for our Newsletter

subscribe for latest stories

* indicates required