Netflix, UNESCO partner to celebrate India’s diverse cultural heritage

Netflix, UNESCO partner to celebrate India’s diverse cultural heritage

'Mighty Little Bheem' turns ambassador for Indian culture.

Netflix, UNESCO

Mumbai: Netflix and UNESCO (United Nations Educational, Scientific and Cultural Organisation) have come together to celebrate India’s rich cultural heritage through the popular animated series "Mighty Little Bheem". Produced by Green Gold Animation, the series was premiered on the streaming platform in 2019.

Over the next year, Netflix and UNESCO will come up with a series of fun short videos themed ‘One Country, Incredible Diversity’ that will shine a light on India’s cultural journey, including monuments, living heritage, performing arts, social practices, rituals and festivals such as Dussehra, Diwali and Holi. 

The short videos to be released on UNESCO New Delhi’s Facebook, Instagram, YouTube and Twitter pages, will demonstrate how cultural history enriches people’s everyday lives by covering everything from food and traditions to languages and storytelling. 

The first video was released on 13 August to celebrate the 75th anniversary of India’s Independence (Azadi Ka Amrit Mahotsav), a day that brings the entire country together.